Why it matters: New York has struggled to establish a thriving legal cannabis market due to regulations and red tape. However, officials hope to increase the number of licensed retailers by introducing a marijuana farmers market, which could begin operating within a month.
What they are saying: The farmers market, also known as the New York Cannabis Growers Showcase, plans to have a minimum of three growers and one licensed retailer hosting events in authorized municipalities. The event aims to allow growers to get in front of consumers, sell products more quickly across the state, and offer a safe place for consumers to shop.
The big picture: While the farmers market could offer help for sellers, New York remains a long way from providing fun, communal spaces for people to enjoy cannabis, similar to enjoying a beer with friends at a bar. However, farmers can seek municipal approval to hold the farmers markets on their own property, or sell at events like concerts and festivals.
What to watch: The rules for New York Cannabis Growers Showcase have not been released yet. Though alcohol and on-site consumption will not be allowed, customers could enjoy the products back home. Municipal approval on their property could provide communal gatherings of growers and sellers.
Give your take: New York has a long way to go to establish a thriving legal cannabis market, but the introduction of a farmers market is a step in the right direction. The event aims to be an efficient sales model for businesses while giving consumers a safe place to shop for cannabis. The success of the market could help New York become a leader in the cannabis industry and persuade more people to buy legally.
