Why it matters:
Cheech and Chong’s Cannabis Co. is partnering with Dreamz Dispensary to enter the New Mexico cannabis market. This partnership signifies the company’s expansion into a new state market and their commitment to providing high-quality cannabis products to consumers.
What they are saying:
Tommy Chong and Cheech Marin emphasize that their partnership with Dreamz is focused on improving people’s lives through cannabis. They believe that New Mexico deserves the best, and they are committed to offering top-notch products. They also highlight the importance of embracing and celebrating local culture in their partnership.
The big picture:
The cannabis industry in New Mexico has experienced significant growth, with adult-use cannabis sales totaling over $300 million in the first year of regulated sales. Cheech and Chong’s Cannabis Co. aims to tap into this thriving market by partnering with Dreamz Dispensary. The company’s rebranding and development of better products demonstrate their commitment to providing innovative and potent offerings to consumers.
What to watch:
The success of Cheech and Chong’s Cannabis Co.’s partnership with Dreamz Dispensary in New Mexico will be worth monitoring. As the state’s cannabis industry continues to evolve, it will be interesting to see how the collaboration contributes to their growth and market share. Additionally, the reception of the company’s unique and memorable experiences for cannabis enthusiasts will be crucial to their success.
My take:
Cheech and Chong’s Cannabis Co.’s expansion into the New Mexico cannabis market is a smart move to capitalize on the state’s booming industry. Their partnership with Dreamz Dispensary allows them to deliver high-quality products with the iconic Cheech and Chong branding. By embracing and celebrating local culture, they can connect with consumers on a deeper level. It will be fascinating to see how their partnership unfolds and how it influences their market presence in New Mexico.