**Why it matters:** Big Pete’s Treats is a family-run business in the cannabis industry that has achieved success and longevity for over a decade. Their commitment to quality and their community has led to a loyal customer base and expansion into new markets.
**What they are saying:** Big Pete’s Treats attributes their success to their full-spectrum cannabis butter, which they make using a time-consuming process that results in a superior product. They take pride in their various infused cookie flavors and have also collaborated with well-known figures in the industry to create special products. Additionally, they prioritize community engagement through organized beach cleanups to showcase their dedication to their hometown and the environment.
**The big picture:** The article highlights the story of Big Pete’s Treats and their journey from a small kitchen operation to a multi-state cannabis business. It emphasizes their commitment to quality and their community, which has contributed to their success and longevity in the industry.
**What to watch:** The article mentions that Big Pete’s Treats has plans for expansion in 2023, including entering new markets such as Michigan, Canada, Massachusetts, and New York. Additionally, they are expanding their product line to include rosin gummies. These developments will be worth watching to see how the brand continues to grow and adapt to new markets and consumer preferences.
**My take:** Big Pete’s Treats’ story is a testament to the power of quality, community engagement, and adaptability in the cannabis industry. Their commitment to producing high-quality infused products and their involvement in their community have contributed to their success over the years. Their expansion plans and new product offerings show that they are continuing to evolve and remain competitive in a rapidly changing industry.