Why it matters:
The article announces the details of the High Times Cannabis Cup: People’s Choice Edition in Massachusetts for 2023. It explains the timeline of the event, the submission process, and the new categories that will be included this year.
What they are saying:
The event will be held in Massachusetts for the third year in a row. Product submissions will be collected and organized by a dedicated team before being sent to participating dispensaries. Judges will have a period of time to try the products and share their opinions and ratings. The winners will be announced in January 2024.
The big picture:
The High Times Cannabis Cup is an important event in the cannabis industry, allowing brands to showcase their products and receive feedback from judges. It provides an opportunity for brands to improve their products and gain recognition in the industry.
What to watch:
The new categories for this year’s event include infused pre-rolls and split categories for solvent-based and non-solvent/rosin concentrates. It will be interesting to see the submissions and the winners in these new categories.
My take:
The High Times Cannabis Cup is a significant event that highlights the best products in the cannabis industry. It allows brands to gain recognition and feedback, ultimately improving the quality of their products. The addition of new categories adds excitement and potential for innovation in the competition.